Are you an influencer? Want to work with your dream Brands? I’ve been interviewing Brands and pulled together my years of experience to give you tips for what to DO and NOT DO when approaching Brands.
Influencer Marketing and Brand relationships – boy it can get tricky these days! One of the best ways to connect with a brand is in person at a conference, convention, market, or wherever you can see them face to face.
Before you even go hand out a single business card, prepare your blog and accounts first! A couple brands have told me how they sort through those cards following a conference.
Take some time to explore each brand and product. Perhaps you will find there are some brands that you are dying to work with or that are a really good fit for your audience and content. Do a lot of homework on that brand!
So when you have nothing to say, pull out your bag of tricks like: “Tell me about your product!” “How do you like to work with influencers?” “I’ve been on the hunt for a really good, what kind of features does yours have”?
According to my resources, brands typically prepare their own speal to share with influencers, and your job is to give them an opportunity to share it, and be genuinely interested in what they have to say.